It’s been a year of ups and downs for the URL. They took battling to a mainstream audience with their Ultimate Freestyle Friday competition on BET and had a solid crop of talent emerge from their Proving Grounds battles. Their main-stage battles, however, were mostly atrocious. By our count, neither SM3 nor NOME3 produced a single classic and most battles were rendered unwatchable by an unruly crowd, excessive sound effects or weak bars.
The PGs were where it was at, with modest events and crisp, clean footage and some new MCs who showed a lot of potential. Hopefully that’s an indication that URL will be back on its A-game for 2014.